Category: Google

Backlinks in SEO: How Important Are They

Backlinks in SEO: How Important Are They

Neglecting backlinks for your brand and website advertisement is one of the biggest mistakes people usually make when it comes to Search Engine Optimisation (SEO). Unfortunately, some people may exclude this option by considering it an old one, and some companies miss the value of backlinks due to a lack of knowledge! Relying on stuffing …

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The Benefits of PPC in Edinburgh

The Benefits of PPC in Edinburgh

Our mobile phones are in our pockets and by our sides more than ever before. That is why there is huge value in online advertising. Online targeting is extremely clever as businesses can find users that are likely to be interested in their products and services. They can also eliminate anyone who may not be …

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Gaining Your Google IQ Qualification

Gaining Your Google IQ Qualification

In today’d digital world, it is incredibly important to stay ahead of the curve. This means that even if you aren’t a marketer, it should be important to understand the analytics of your website. Google Analytics is an amazing free tool from the Google masters, which allows you to see how customers are interacting with …

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